Flexbox Digital – Australia’s Best SEM Company

Flexbox Digital has been listed as one of the best Australia-based SEM Companies on the PR expert list! Flexbox Digital Pvt Ltd., founded in 2016, is a Melbourne-based creative digital agency that focuses on clients. Flexbox Digital is a B2B and B2C Business model aiming to provide web app development, mobile app development, and other digital marketing services.

Flexbox Digital has a creative team who have mastery in designing, branding, content, eCommerce, online marketing, and social media, which helps businesses attract customers.

Why is Flexbox Digital being Listed as the Best SEM Company?

Flexbox Digital is a digital marketing company in Melbourne and furnishes its clients with perfect services. Let’s know why Flexbox Digital has been listed as one of the best Australia-based SEM companies.

Mobile App User Retention

Creativity in their work
Flexbox Digital provides highly innovative work which is easy and handy for users to use. They have always believed in innovation and evolution.

Provide results
Flexbox Digital is a result-oriented company. They believe in delivering work on time and furnishing their customers with desired and improved results.

Tech-savvy team of professionals
Technology has a major role to play in all aspects of digital marketing. Hence, Flexbox Digital has a team of professionals skilled in technology and types of equipment.

Tremendous experience
Perfection comes only with experience. And Flexbox Digital has been listed as one of the bests in Australia, having tremendous experience in providing search engine services with the best marketing strategies.

Passion for SEM
The passion of Flexbox Digital for search engine marketing is extraordinary. They resolve all queries of their client and provide a perfect solution, A suitable strategy for all problems related to your business, and keep track of all the improvements or the bugs. They will come up with a perfect explanation if you experience any difficulty. They experiment with new technologies and strategies to provide their best.

Difference Between Emails & Push Notifications

Difference Between Emails & Push Notifications

It can be challenging and tempting to decide which option to choose when building your mobile app – push notifications or emails? Both have pros and cons, and neither can be considered a better option. In this blog, we will take a closer look at both of these methods, so you can make an effective decision when it comes time to launch your mobile app.

Key Differences Between Push Notifications vs. Email

There are a few differences between push notifications and email, which mobile app development companies should consider while deciding upon a communication strategy. Let’s understand the difference in brief:

Length of content matters.

Push Notifications: These are brief and simple. Make use of specific words to reach their target audience. People are more likely to read messages in short pieces than lengthy texts or long paragraphs.

Email: they are more than 60 words long and wordy. They are sent in the formal format, making them lengthy and full of words. Most people don’t read these emails intended to be used for marketing.


Push Notifications: Many app owners will be annoyed if they constantly receive notifications when they work in the app. Do not bombard them with notifications, as once they have turned off notifications, you’ll never deliver them more notifications.

Emails: Many people sign up to receive emails, but the probability of unsubscribing is lower. Many people don’t bother with emails and may even send their mailers to the spam folder or delete them.

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One-Click Subscription

Push Notifications: They have a higher standing on this platform regarding one-click subscriptions. Push notifications are sent when the user is online, and they have more chances of obtaining an account. There are no issues with delivery.

Emails: they don’t get many subscriptions since people do not pay attention to any email that appears to spam them. Various formalities must be adhered to when sending an email. It must be dealt with in spam folders as well.

Click-Through Rate

Push notifications: They get more fantastic clicks since they have a bounce ratio of close to zero, and people are drawn to the message in a short amount of time. They click on what they want, keeping a specific target audience.

Emails: There are fewer chances for individuals to click on the links mentioned within the email. Many emails are bounced each day, and some get kept unopened

Rate of optimization

Push notification: According to various studies, push notifications are optimized at a 12% rate. It’s based on several aspects: One of them is that it’s short and conveys a clear message. It is a 100 percent view rate and is simple to read, meaning it isn’t overlooked.

Emails: Emails have a 1.9 percent optimization rate because people rarely open them. It’s only a quarter of the push notifications are received. Sometimes, people aren’t interested in extending the email because they see email marketing as spam and a lot of times, they are bounced.

Rate of Optimization

Best Mobile App Development Consultation

The best way to decide which type of notifications will be most effective for your users is to speak with a mobile app development agency that offers both push and email notifications as part of their services. Here at Flexbox Digital, we have extensive experience in mobile app development, so give us a call today if you would like advice on engaging your customers or employees better through push or email notifications.

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